This page may contain affiliate links which means I may earn a commission if you use them. And girl, I only recommend products and services that I love and trust.
Not sure about you, but I’m all about making money while I sleep.
And something tells me you want in on it too.
So, let’s make it happen, girlfriend!
Let’s chat about affiliate marketing so you can begin earning that passive income while you’re off in dreamland.
Affiliate Marketing for Bloggers
Affiliate marketing is one of the most popular ways to make money blogging.
Essentially, you partner up with a company to sell their products or services. The company provides you with a special link, which you use to promote their products or services.
When someone makes a purchase with your links, you make a commission.
It’s nothing crazy. The idea is super simple.
But here’s the thing.
It takes a good strategy and some hard work to achieve success with affiliate sales. (We’ll touch more on that in a bit.)
How To Become An Affiliate Marketer
Determine which products or services you want to recommend to your audience, then look into their affiliate program.
You can easily do this by going to the company’s website. If they have an affiliate program, it’s usually listed on their FAQ or About page.
You can also consult Google. Do a simple search by entering ‘[product name] + affiliate program’ in the search bar.
Here’s an example of a search for an affiliate program with Bluehost, the company I use to host this blog.
You’ll notice that some companies use an affiliate network like Shareasale, Clickbank, or Rakuten for their programs.
Simply apply and set up a free account with the network. It’s usually a pretty painless process to get started.
How To Be a Profitable Affiliate Marketer
Many people start a blog and plan to make money with it. That is the dream isn’t it?
However, they’re often under the impression that affiliate marketing is easy peasy money making.
While it can be an awesome stream of income for your blog, it takes a bit of setup to get to that point.
Let’s take a look at a few of the best ways to get there ASAP, shall we?
1. Stick with what you know and love
Trust me. It’ll be tempting to try and sling anything and everything you can at first.
But don’t do that.
My advice is to only recommend products/services that you use, or have used, and love.
When you offer products/services that you’re unfamiliar with or aren’t high quality, your readers can often see right through you. And frankly, it’s just crap bloggership. Is that even a word?
Either way, it’s bad form. And I advise not going that route.
You’re trying to build trust with your readers by recommending the products/services that provide value.
Remember to keep that at the forefront of your strategy.
2. Choose a few quality products or services
Do yourself a favor and select only a few products/services to promote at first. Many new bloggers often try to promote too much at first, leaving them feeling overwhelmed and with lackluster results.
Concentrate on 3-4 products/services that you absolutely love and you know will benefit your audience.
Not sure what these products/services could be?
Poke around and see what other bloggers in your niche are promoting.
Many bloggers will recommend their top affiliate products/services within most of their blog posts, on a resource page in their navigation menu, and in their freebies.
Take note of what these are and look into these affiliate programs yourself.
3. Research the demand for your product or service
Make sure the products/services you plan to promote are in high demand by your target audience.
It’s a waste of everyone’s time if you’re continuously recommending things to your readers that they don’t want or need.
So do your research.
Check out Facebook groups or survey your subscribers to see what kind of things they need help with.
This will help steer you in the right direction of what to offer.
How To Promote Your Affiliate Links
There are numerous ways to promote your affiliate products and services.
Here are some of my fave ways to do it:
Your Blog Posts
One of the best ways to promote your affiliate links is by incorporating them into your blog posts.
You want to strategically (and naturally!) weave them into your posts wherever you can without looking spammy.
You can also create blog posts specifically for your affiliate products/services.
These types of posts are ideal for converting readers into buyers. Love these!
A few examples of these posts are:
- A list of tools or services (Provide a list of the affiliate products you use that might help other bloggers in your niche.)
- A product review (Craft a post about your experience with your affiliate product, and how it’s helped you.)
- A tutorial (Show your readers how you use your affiliate product with a step-by-step guide and video.)
Be sure to make it a cinch for your readers to share these valuable posts. If it’s not quick and easy to share, people won’t bother.
My favorite way to do this is by using Social Warfare. It’s a simple WordPress plugin that creates social share buttons for your pages and posts. Just like the ones you see as you’re reading this post. =)
Stick your affiliate links in a few key places on your website.
I like to make them available to my readers in these spots on my blog:
- A Bloggers Tools page in the navigation menu (Include your best affiliate products/services as a resource to your readers on this page)
- A Deals page in the navigation menu (Include current promotions or coupons to your affiliate products/services here)
- Include one or two affiliate banners in the sidebar (Do this sparingly. Too many ads in your sidebar is overkill and looks tacky.)
If you have affiliate products/services that you know your subscribers can benefit from, include them in your weekly emails.
Offering value to your loyal fan club is a great way to keep them engaged and reading our content.
Just be sure not to overdue it.
Nobody likes spam. So spare your readers and only offer what you truly feel they’ll enjoy learning about.
Otherwise, you’ll begin to see your subscriber count dwindle.
RELATED: How To Start An Email List As a New Blogger
Pin to Pinterest
Affiliate marketing on Pinterest is a blogger’s dream. With over 150 million pinners to help share your link world-wide, it’s a beautiful avenue for increasing that awesome passive income we all love.
1. Promote blog posts + products
You can use Pinterest to promote blog posts you’ve written for your affiliate links (as mentioned above).
Simply include the URL of your post as the destination URL when you’re uploading your pin.
Below is an example of how I’ve linked my pin to my affiliate blog post.
And you can also use Pinterest to simply promote your affiliate product directly.
Do this by sending your readers straight to the website for your affiliate product so they can check it out and buy it.
Below is an example of how I’ve linked my pin directly to the product website with my affiliate link.
Be sure to pin your pins to your boards and your most engaged Pinterest group boards.
Looking for new Pinterest group boards to join?
I’d love to have you contribute to my group board, or feel free to check out my list of over a dozen awesome groups boards in my free blogger Resource Collection.
2. Create pretty pins
Your pin is uber important.
It’s the first indication of what you have to offer your readers. So make it good!
Create a pin with high-quality images, and use dimensions of 735 x 1102 (Pinterest seems to prefer this size). Consider using colors with reddish tones since red, purple, and pink pins tend to get more shares than others.
You also need to include a good description of your post or product. Use key words that relate to your blog post or affiliate product.
This will help readers easily find what they’re looking for, and buy it – using your special little link.
3. Use a scheduler to pin
Using a good Pinterest scheduler will save your sanity.
Not sure about you, but I don’t have spare time to be pinning my affiliate links all day long. So, I schedule some of my pins to be automatically pinned throughout the day.
Tailwind is my favorite scheduler. It’s super easy to schedule pins for days or weeks at a time.
Once I’ve filled my Tailwind queue for the week, my affiliate products will swirl around Pinterest throughout the day (or evening, if I set it up that way) and I don’t have to lift a finger.
And I’m a huge fan of their Tailwind Tribes.
Similar to Pinterest group boards, Tailwind Tribes are a great way to quickly get your pins in front of a wider audience.
I highly recommend checking them out to increase your Pinterest reach.
Not sure how to join Tribes?
I love the list that Cath of This Mama Learns put together with 16 Tailwind Tribes to skyrocket your blog traffic.
Post on Facebook
Create an engaging Facebook post to share on your Facebook page and within your Facebook groups.
I try to personalize these posts to make them more relatable to my audience.
Mention how the product/service has helped you and why you love it so much.
If you’re looking for a new Facebook group to join, I’d love to see you in my group!
I’ve also got over a dozen Facebook groups you can check out in my free blogger Resource Collection.
One Final and Important Tip
Okay my Lovlies, one last and super important tip about affiliate marketing for bloggers.
As you promote your affiliate links across social media, on your website, and in your emails, remember the all-important rule of disclosure.
As an affiliate marketer, you MUST disclose when you’re including affiliate links on Pinterest, Facebook, or anywhere else for that matter.
Be sure to include the word “affiliate” or use #affiliate within your social media descriptions. And include an affiliate disclaimer on your website so it’s clear for your readers to see.
Simple enough, right?
This way you’ll keep the FTC off your back and ensure the Pinterest Gods are happy campers.
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Here’s how you can do it:
– Pin it!
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Simply click one of the little buttons below, and voila!
Related Posts to Read:
How To Start an Email List For Beginners
How To Start a Blog and Make Money
How To Make Money Blogging For Beginners